Discover - All About...
Learn everything there is to know about our products, from why primers work to the active ingredients in our skincare...
Learn everything there is to know about our products, from why primers work to the active ingredients in our skincare...
Why We Launched
A Defining Lip Liner
All About...
Add definition to your lips with our velvety lip liner. Our retractable lip liner is designed to help add volume and shape to your lips so they appear luscious and full...
Why We Launched
A Soft Eyeliner
All About...
Our Soft Eyeliners are easy to apply and can be blended into a flattering look for older eyes. Watch our video to find out why we launched our smudgeable eye pencils...
The Best Hair Products
for Women Over 50
All About...
The best hair products for women over 50 will add volume and strength to the hair. Mature hair extraordinaire, Tricia, has created a range of products formulated to boost your roots and reinforce your follicles...
Moisturising Lip Balm
FAQ's
All About...
Our Lip Balm contains nutritious almond oil to hydrate and care for the delicate skin on the lips, plus shea butter to expertly heal any chapping or cracking. Find out all about our Lip Balm here...
All About Our
Makeup Artist: Sally
All About...
Well known for her popular makeup tutorials, Sally is a fan favourite at Look Fabulous Forever. Here's all you need to know about her experience in the beauty industry and a little about who she is away from the camera too...
The Best Hand Cream
for Ageing Hands
All About...
As we get older our skin needs more hydration, and this includes our hands. Our luxurious hand cream softens and conditions hands leaving them feeling smooth and hydrated...
How to Clean
Your Makeup Brushes
All About...
This one little magic tool, our solid Makeup Brush Cleaner, could actually be the most valuable investment in your beauty routine. Here's how to use it in under one minute...
All About Our
Hydrating Clay Mask
All About
Hydration is key for mature skin, because as we age our skin dries out and loses its fullness. Our face mask is designed to cleanse, hydrate and plump the skin in just 10 minutes!
All About Our
Mother of the Bride Makeup Kit
All About...
In need of a sophisticated makeup look for an upcoming wedding but not sure where to start? Look no further than our Mother of the Bride Makeup Kit. It's everything you need to create a beautiful, long lasting look for the big day...
The Ultimate Skincare
Routine for Older Skin
All About...
We know just how overwhelming the skincare industry can be, which is why we keep it simple with our six step skincare system. Here’s how...
The Quick & Easy
Makeup Kit
All About...
Beautiful makeup for mature skin has never been simpler than with our quick and easy makeup kits! We offer 3 best-selling shade selections, based on whether you have cool, warm, or neutral toned skin...
Get Long Lasting Makeup with
Primers for Mature Skin
All About...
The secret to a makeup look with longevity is to create a 'barrier' between our absorbent skin and our makeup. Primers for our eyes, lips and face create this barrier by gliding over the skin's texture...
The Best Cream Eyeshadow
For Mature Skin
All About...
Cream eyeshadows glide on smoothly and sit comfortably on your eyelids without migrating. Perfect for mature eyes! Here's everything you need to know about our Sheer Brilliance Lid Colour...
All About...
Translucent Powder
All About...
A makeup artist's best kept secret, translucent powder is the light, natural looking way to lock your liquid foundation in place. Discover its benefits here...
The Best Mascara for
Older Eyes
All About...
Older eyes look best when framed with defined, shapely lashes. That's why our Lithe Lash Mascara is designed to add length whilst leaving the lashes soft and flexible...
Our Philosophy
About Us
At Look Fabulous Forever we are not just a beauty brand, we are a movement. Read about our anti-ageism philosophy, and how we celebrate the joie de vivre of getting older...
Your Guide to Skin Undertones:
Warm & Cool
All About...
What does it mean to have warm or cool skin? How can you tell which undertone you have? And how can this help you to select the right makeup shades to suit your skin? We answer all your skin undertone questions in this article...
Your Guide to Skin Undertones:
Neutral
All About...
We talk a lot about cool and warm toned women, but what about the women in the middle? The neutral toned women! Check out our neutrals gallery, plus read about the huge benefit of having a neutral undertone...
What Does Mature Skin
Want From a Foundation?
All About...
Thinking they have more to ‘cover up’, older women often wear foundations that are too thick and heavy to flatter their changing skin. Here’s what mature skin really needs...
Our Skincare
Ingredients Glossary
All About...
Look Fabulous Forever skincare products are full naturally-derived, nourishing ingredients. See how each ingredient benefits your skin, in our who's who of skincare...
The Best Eyeshadow
for Mature Skin
All About...
As we develop more fine lines, spots and dark circles, we need to be particularly selective about our eyeshadows. Discover our top secrets to finding the best eyeshadow for older eyes...
How to Use Cover to Cover Concealer
All About...
As we age, we become more prone to blemishes, uneven skin tone, dark spots and under-eye circles, which foundation alone may not remedy. Therefore the key to a bright, smooth, mature complexion is a little well-placed, creamy concealer…
The Best Blusher for
Mature Skin
All About...
When it comes to blusher, mature skin requires the best of both worlds. On an older face a pure cream formula can easily fade, but powder may sit in fine lines and wrinkles. Enter the cream-to-powder formula...
How to Elevate Your Eye Makeup
with Eye Primer
All About...
By adding one single step to your eye makeup routine, you can achieve a crease-free eye makeup look that lasts all day. Find out how to use our Smooth Out Eye Prime, specially formulated for mature skin, in our video and article...
Why Do Older Lips
Need Lip Primer?
All About...
Tricia demonstrates how to use our Never Feather Lip Prime as a part of her three steps to luscious lips...
The Best Under-Eye Concealer
for Mature Skin
All About...
As we get older, our skin can need a little extra hand to look its best. This is particularly true of the under eye area, which is prone to dark circles, blueness and broken veins...
The Perfect Complexion
for Mature Skin
All About...
Ever wondered the difference between a beauty balm and a foundation? Or where on your face to apply your concealer? Enter our guide to the perfection complexion...
How to Get
Gorgeous, Glossy Lips
All About...
In days gone by lip gloss was seen as a product for the younger woman: but those days are behind us! When applied with technique onto properly primed skin, a high shine lip gloss can truly flatter older lips...
Why are Primers
Important for Mature Skin?
All About...
Why are Primers Important for Mature Skin? They smooth your skin, fill those pores and keep your makeup in place for hours...
How to
Exfoliate Mature Skin
All About...
As we age, our skin's natural exfoliation process slows down, so it is important we regularly exfoliate to remove dead skin and encourage skin radiance. Our Gentle Face Exfoliator uses natural ingredients and fruit acids to help smooth the skin...
Discover the
Magic of Primers
All About...
Older skin is extra absorbent - but primers can keep your makeup from disappearing. Learn why so many women swear by our best-selling primer range...