Mature skin is more porous than its younger counterparts, so it can be challenging for older women to keep their makeup looking fresh all day

The secret to a makeup look with longevity is to create a 'barrier' between our absorbent skin and our makeup

Primers for our eyes, lips and face create this barrier by gliding over the skin's texture and creating the perfect canvas for our makeup to adhere to...

Discover more about our primers below...