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At LFF we are not just a beauty brand,
we are a movement.
A movement to celebrate mature beauty. To challenge perceptions, and to embrace the benefits of ageing.
We’re on a mission to lasso a generation to look, feel and live fabulously - forever.
We are for the women whose charm and allure has never faded
Fabulous sometimes feels far away......with very real changes to our bodies
But let's embrace those changes and Look Fabulous Forever, together!
Our Brand Story