'No Makeup Makeup' for Mature Women

Want to look polished without seeming made up? Here's how to create a 'no makeup makeup look' for the occasions when less is more...

WATCH:

READ:

STEP 1: Serum

Why?

Hyaluronic acid filled serums act as 'moisture magnets', helping your skin to absorb and store much more of the hydration from your day cream than when you apply it alone

How?

After cleansing, apply a few drops of the serum to your face using the pipette and massage in

Shop Serum

STEP 2: Day Cream

Why?

Since you won't be using much makeup to conceal problem areas, a smooth face free that's free of any dry patches or flakiness is essential

How?

Follow your serum with a generous amount of day cream, then leave to sink into your skin for 5 - 10 minutes before beginning your makeup

Shop Day Cream

STEP 3: Face Prime

Why?

A good face primer will blur your pores and smooth fine lines. This will give you a healthy, rejuvenated complexion without the need for lots of base products

How?

Pop a few pumps of Smooth Like Silk Face Prime onto the back of your hand and then work it into your face in circular motions

Shop Face Prime

STEP 4: Beauty Balm

Why?

Light Look Beauty Balm is 'one step up' from a tinted moisturiser, offering lightweight coverage and a subtle glow without the need for foundation

How?

Squeeze some product onto the back of your hand and use a foundation brush to buff into the skin. Blend out the edges using your fingertips

Shop Beauty Balm

STEP 5: Concealer

Why?

Using a good concealer on blemishes will allow you to spot-target areas that need extra help wihtout the need for more layers of base coverage

How?

Use a concealer brush to apply on any dark patches, spots or discolouration and use the warmth of your fingertips to tap the product into your skin

Shop Concealer

STEP 6: Eye Prime

Why?

Smooth Out Eye Prime has a slight pigmentation and will therefore neutralise discolouration and broken capillaries on the eyelids without the need for lots of eyeshadow

How?

Tap a tiny amount onto each lid and blend out using a concealer brush or your fingers - whichever you prefer!

Shop Eye Prime

STEP 7: Eye Shade in Cream

7. Eye Shade in Cream

Why?

Cream eyeshadow will set your eye primer and prevent it from moving around. It will also make your eyelids pop, without having to add colour

How?

Buff lots of cream shadow onto your eyelids using a shadow blending brush. Avoid sweeping too much into your socket line

Shop Cream Eye Shade

STEP 8: Mascara

Why?

Mascara is an essential! It will easily define your eyes and add dimension to the smooth canvas you created as your base

How?

Wiggle the brush along your upper lashes, applying as many coats as desired. For a very natural look avoid coating your bottom lashes

Shop Mascara

STEP 9: Eye Shade in Taupe

Why?

This is a secret trick for subtle brows! Applying a neutral eye shade to your brows allows you to add structure without too much contrast

How?

Take a wedge brush and roughly fill in your brows with the taupe eyeshadow using upwards, hair-like motions

Shop Taupe Eye Shade

STEP 10: Blush in Desert Rose

Why?

With such a subtle eye and base look, it can be easy to look a little washed out. Add a flush of colour to your cheeks with this universal blush shade

How?

Apply the cream-to-powder formula just above the apples of your cheeks using your fingertips and blend out using a blusher brush

Shop Desert Rose Blush

STEP 11: Lipstick in Tawny Beige

Why?

Balance out the definition in your eyes with our most natural nude shade of lipstick: Tawny Beige. This shade adds colour without it being noticeable that you're wearing lipstick at all!