The Top 3 Makeup Tips

The Top 3 Makeup Tips

for Older Women

for Older Women

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1. Make Allowances for the Fact That Older Skin is Drier

Older skin naturally loses the ability to hold moisture, so you'll find it's drier and much more porous than it was when you were younger. Make allowances for this in your beauty routine by:

dry-skin
  • Sticking to a hydrating skincare routine. Our Hydration Hold Serum contains hyaluronic acid, which can hold up to 1000 times its own weight in water. When paired with good quality moisturisers, your skin will be quenched and less likely to absorb all of your makeup
  • Prepping your skin with primers before you start your makeup application. This will smooth out any dry and flaky patches, and create a 'barrier' between your liquid makeup and your porous skin. You'll find your makeup goes on more easily and stays put for longer if you start with a Face Prime

2. Spot Target Your 'Problem Areas'

As we age, skin texture and appearance becomes less even. You'll probably start to develop some combination of age spots, blueness, red patches, thread veins and under-eye circles. It will no longer do to simply paint your face with a one-product-does-all foundation. Instead, you should:

Problem-Areas

As we age, skin texture and appearance becomes less even. You'll probably start to develop some combination of age spots, blueness, red patches, thread veins and under-eye circles. It will no longer do to simply paint your face with a one-product-does-all foundation. Instead, you should:

  • Invest in a thick but creamy Concealer. Apply your foundation first, and then take a look at the areas which still need addressing. Gently pat the concealer inro those areas using the warmth of your fingers. For extra finesse you can dust a Translucent Powder over the concealer to blend it with your skin
  • If you need particular help with blue, red or brown patches, you can create a camouflage using contrasting colours! Redness is neutralised by green pigment, like our Colour Balance Neutraliser in Green. Apply this first to neutralise the area, and then use your Foundation and Concealer on top. Similarly, our Peach Colour Balance Neutraliser will correct any brown or blue patches of skin

3. Frame Your Face with Defined Brows & Lips

Older faces lose shape and structure as our collagen depletes and muscles wear down. So the most important thing we can do with our makeup is to add definition and to 'frame' our features. We should do this by:

Brows-_-Lips
  • Creating a strong, visible eyebrow which gives definition to the eyes and forehead. To add definition without creating a thick or clunky brow, use a product like our Bring Back Brow Shape, which has a liquid formula and an ultra-fine brush to allow you to create realistic looking brow hairs
  • Always finishing our look with a flattering Lipstick shade. This ties the whole look together and will light up your face with colour and structure
  • If you are cool toned you should always pick a Lipstick with a cool undertone to it. 

Read More Makeup Tutorials for Older Women...

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A Makeup Artist's Top 5 Beauty Tips for Older Women

Makeup Magic: The Art of Camouflage

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