Discover - How To Guides

When it comes to makeup, application is just as important as the products we use. So we’ve created a range of easy to follow, step-by-step guides, on everything from your new skincare routine to choosing the right foundation shade...

How To Apply Blusher & Bronzer

How To Guides

Our makeup expert Sally shares her top tips on exactly where to apply your blusher and bronzer! Find the video and written summary of her tutorial here...

5 Minute Smokey Eye Tutorial

How To Guides

Can you create a beautiful Smokey Eye Makeup in just 5 minutes? Of course! Sally shows us how to do just that in this quick and easy eye makeup tutorial...

Instantly Lift your Face with Makeup 

How To Guides

Do you want an instant lift in a few easy steps? Sally demonstrates how to add luminosity and shape to any makeup look using 3 additional products specifically designed for older women...

How to Avoid Running Mascara

How To Guides

Do you find that your mascara often flakes or runs, resulting in a ‘panda-eye’ look? Here are our top 5 tips for keeping your mascara in place all day…

How To Know Your Skin Type

How To Guides

Perhaps the best way to determine your skin type is to see how it fares when you leave it bare for around 30 minutes. Read our article to see how the different skin types will feel after 30 mins...

5 Steps to Beautiful Base Makeup

How To Guides

A smooth, even base can really help you to look and feel your best. Our range of face makeup products cover, smooth and unify your skin for a fresh, dewy finish. Follow our 5 easy steps for a polished complexion...

A 'No Makeup' Makeup Look for Mature Women

How To Guides

Want to look polished without seeming made up? Here's how to create a 'no makeup makeup look' for the occasions when less is more...

Here's The Order You Should Apply Your Makeup In

How To Guides

Ever wondered if you're really applying your makeup in the right order? Mature makeup artist Sally is here to set the record straight...

Here's The Best Order to Apply Your Skincare

How To Guides

The order in which you apply your skincare is just as important as the products you use. Here's the best way to order your skincare routine to achieve optimum results...

Marion's Haircare Journey

How To Guides

Coloured hair lacking softness and shine? Marion adds volume and movement using our haircare range...

Apply Makeup for Your Face Shape

How To Guides

Discover how to determine your face shape and how to apply your makeup accordingly using key contouring principles...

7 Products In 7 Minutes

How To Guides

Like to keep your makeup routine simple? Mature makeup artist Sally shows us how to create an everyday makeup look using just 7 products in just 7 minutes...

How To Makeover Hooded Eyes

How To Guides

With the help of a little cleverly placed makeup you can give yourself the illusion of a wider eye, making you appear fresher and more youthful...

Sue's Haircare Journey

How To Guides

Looking to give your hair some vitality and lift? Follow in Sue's footsteps as she rejuvenates her silver tresses...

Sandra's Haircare Journey

How To Guides

Hair feeling a little limp and lifeless? Sandra adds body and bounce with our Volume Boost Haircare range...

Your Weekly Skincare Routine

How To Guides

We all know the importance of a good daily skincare routine, but the texture of mature skin sometimes needs a little extra help. It doesn't need to be complicated, simply follow our 2-step weekly deep clean guide... 

How to Contour Older Faces

How To Guides

Mature makeup expert Sally provides her top tips on how to subtly contour an older face using sculpting, concealing and highlighting techniques

How to Create Beautiful Brows

How To Guides

As with all hair, eyebrows lose their pigmentation and fade as we get older. Helen's eyebrows had lost their colour and became very sparse post menopause. The solution? Bring Back Brow Shape...

Where to Apply Blusher & Bronzer 

How To Guides

Our makeup expert Sally shares her top tips on exactly where to apply your blusher and bronzer! Watch the video or read our written summary of her tutorial...

Perfect Eyeshadow for Your Eye Colour

How To Guides

Blue, Green, Grey, Brown or Hazel: find the eye shades to flatter your eye colour with our handy, shoppable guide...

How to Apply Our Eye Cream

How To Guides

Skin around our eyes is very delicate, and can easily display signs of tiredness or dryness. Read our article to discover everything you need to know about Eye Cream... 

Improve the Shape of Your Eyes

How To Guides

Your doe-eyed days needn’t be behind you with Tricia’s quick and easy step-by-step guide on how to make your eyes look bigger with makeup...

Make the Most of Your Eye Makeup

How To Guides

Signs of ageing can hit the eye area hardest, but it's no match for our makeup! Here are our top makeup practices for older eyes...

Tricia's Guide To All Things Eye Makeup

How To Guides

One of Tricia’s most asked questions? ‘How do I make my eye makeup flatter my older eyes?’ Here’s her top tip manifesto...

Choose the right Foundation Shade with our How To Guide

How To Guides

Warm, cool or neutral? Light, buildable or full coverage? Whatever your skin tone or texture we’ll help you pick your new favourite face product...

Wake Up Your Face with Definition and Colour

How To Guides

Appearing bright, fresh and youthful isn’t about covering wrinkles - it’s about giving your face strong definition and colour. Tricia shows you how in our video and guide...

Glow Getter! Look Radiant and Revive Skin with our Top Tips

How To Guides

Do you use soap on your face? Forget to exfoliate? Or neglect face masks? Here’s how to shake up your skincare routine and illuminate your complexion...

The Secret to Long Lasting Makeup

How To Guides

 Discover five easy changes you can make to your skincare and makeup routine to ensure your face still looks great at bedtime...

Create the Perfect Summer Makeup

How To Guides

Summer months call for a lighter, brighter makeup routine. I want to show you how to achieve a soft, sun-kissed look with lots of added dimension and colour to bring the face to life...

How to Make Your Lipstick Last All Day

How To Guides

For a creamy texture with lasting colour payoff, that won't dry your lips, look no further than our Stay All Day Long Lasting Lipsticks...

The Beauty Gift Guide For Her 

How To Guides

We've compiled a guide to the best Look Fabulous Forever products and sets to gift the fabulous ladies in your life this Christmas. Or why not add some of these ideas to your own Christmas wish list...

6 Steps to Beautiful Eyes

How To Guides

Resident beauty expert Sally demonstrates an easy eye makeup routine to accentuate the eyes and flatter the face...

5 Minute Makeup Routine

How To Guides

Can you create a beautiful full face of makeup in just 5 minutes? Our resident makeup artist shows us how to do just that in her 5 minute makeup routine. Watch the video or read Sally's step-by-steps and time saving shortcuts...